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AppointmentSetter

B2B cold calling services

Cold calling is still one of the fastest ways to start conversations with decision-makers – when it's done well. Our experienced callers reach the right people, navigate gatekeepers and handle objections professionally, so your brand is represented the way you want.

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What's included in our cold calling service

Every campaign is set up around your offer, your market and the outcome you want from each call.

Targeted call lists

Companies and contacts that match your ideal customer profile.

Pitch and talk tracks

A clear opening, value proposition and qualifying questions, refined as we learn what works.

Gatekeeper navigation

Professional techniques to get past the switchboard and reach the decision-maker.

Objection handling

Callers trained to respond to common objections without being pushy.

Call recordings

Listen to the calls and make sure every conversation meets your standards.

Weekly reporting

Calls made, conversations held and outcomes, delivered every week.

When to use outsourced cold calling

Cold calling is a channel, not just a way to book meetings. Typical goals include:

  • Booking sales meetings with new prospects
  • Qualifying inbound or marketing leads before sales takes over
  • Re-engaging old leads and lost customers
  • Testing a new market, segment or offer quickly
  • Inviting prospects to webinars, events and trade shows

Cold calling and appointment setting

Cold calling is the outreach; appointment setting is the outcome. If your main goal is booked meetings in your sales team's calendar, our appointment setting service combines cold calling with qualification and scheduling in one package.

Explore our appointment setting services

Questions about cold calling

Can't find your answer? Ask an appointment setter – the consultation is free.

Does cold calling still work in B2B?

Yes, when it's targeted and professional. A well-prepared call to the right decision-maker is one of the quickest ways to start a real conversation – especially for complex offers that are hard to explain in an email.

Who makes the calls?

Experienced sales professionals from our team, matched to your market, industry and language.

Can I listen to the calls?

Yes. We provide call recordings, so you can hear exactly how your company is presented.

Let's talk about what your team needs

Book a free consultation and get a tailored quote – with no obligation.

  • Free consultation
  • Tailored quote
  • Weekly reporting
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